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Language As Commodity : Global Structures, Local Marketplaces 🔍
Peter K. W. Tan, Rani Rubdy Bloomsbury Academic, Bloomsbury UK, London, 2008
英语 [en] · PDF · 1.1MB · 2008 · 📘 非小说类图书 · 🚀/duxiu/lgli/lgrs/nexusstc/upload/zlib · Save
描述
Throughout human history, languages have been in competition with each other. As the world becomes more globalized, this trend increases. It affects the decision-making of those in positions of power and determines macro language policies and planning. Often decisions about language (or dialects or language variety) are related to usefulness - defined in terms of their pragmatic and commercial currency or their value as symbols of socio-cultural identity. Languages can be modes of entry into coveted social hierarchies or strongholds of religious, historical, technological and political power bases. Languages are seen now as commodities that carry different values in an era of globalization. This volume engages with language policies and positions in relation to the roles and functions these languages adopt. It examines the 'value' of languages, defined in terms of the power they have in the global marketplace as much as within the complex matrices of the local socio-politics. These valuations strongly underpin the various motivations that influence policy-making decisions, and in turn, these motivations create the tensions that characterize many language-related issues; tensions that arise when languages become commodified.
备用文件名
nexusstc/Language As Commodity: Global Structures, Local Marketplaces/1cff4ba691d6f14eae8c8b5c8fb3d2ed.pdf
备用文件名
lgli/_298305.1cff4ba691d6f14eae8c8b5c8fb3d2ed.pdf
备用文件名
lgrsnf/_298305.1cff4ba691d6f14eae8c8b5c8fb3d2ed.pdf
备用文件名
zlib/Society, Politics & Philosophy/Government & Politics/Peter K. W. Tan, Rani Rubdy/Language As Commodity: Global Structures, Local Marketplaces_1263263.pdf
备选作者
edited by Peter K.W. Tan and Rani Rubdy
备选作者
Rani Rubdy, Peter K. W. Tan
备选作者
Rubdy, Rani, Tan, Peter
备用出版商
Continuum International Publishing Group Ltd.
备用出版商
Taylor & Francis Ltd
备用出版商
Bloomsbury Continuum
备用版本
United Kingdom and Ireland, United Kingdom
备用版本
London, New York, England, 2008
备用版本
US, 2008
元数据中的注释
lg825507
元数据中的注释
{"isbns":["1847064221","184706423X","9781847064226","9781847064233"],"last_page":248,"publisher":"Bloomsbury Academic"}
元数据中的注释
Includes bibliographical references and index.
备用描述
Contents......Page 6
Notes on contributors......Page 8
Preface......Page 15
Introduction......Page 16
1 Dimensions of globalization and applied linguistics......Page 31
2 Linguistic instrumentalism in Singapore......Page 46
3 The commodification of Malay: Trading in futures......Page 59
4 Beyond linguistic instrumentalism: The place of Singlish in Singapore......Page 72
5 Linguistic pragmatism, globalization and the impact on the patterns of input in Singaporean Chinese homes......Page 85
6 Anatomies of linguistic commodification: The case of English in the Philippines vis-à-vis other languages in the multilingual marketplace......Page 104
7 The English language as a commodity in Malaysia: The view through the medium-of-instruction debate......Page 121
8 English in India: The privilege and privileging of social class......Page 137
9 Negotiating language value in multilingual China......Page 161
10 Language policy, vernacular education and language economics in postcolonial Africa......Page 186
11 On the appropriateness of the metaphor of LOSS......Page 202
12 The commoditization of English and the Bologna Process: Global products and services, exchange mechanisms and trans-national labour......Page 219
E......Page 240
M......Page 241
T......Page 242
Z......Page 243
备用描述
Introduction / Peter K.W. Tan and Rani Rubdy
Dimensions of globalization and applied linguistics / Paul Bruthiaux
Linguistic instrumentalism in Singapore / Lionel Wee
The commodification of Malay : trading in futures / Lubna Alsagoff
Beyond linguistic instrumentalism : the place of Singlish in Singapore / Chng Huang Hoon
Linguistic pragmatism, globalization and the impact on the patterns of input in Singaporean Chinese homes / Ng Bee Chin
Anatomies of linguistic commodification : the case of English in the Philippines vis-a-vis other languages in the multilingual marketplace / T. Ruanni F. Tupas
The English language as a commodity in Malaysia : the view through the medium-of-instruction debate / Peter K.W. Tan
English in India : the privilege and privileging of social class / Rani Rubdy
Negotiating language value in multilingual China / Agnes S.L. Lam and Wenfeng Wang
Language policy, vernacular education and language economics in postcolonial Africa / Nkonko M. Kamwangamalu
On the appropriateness of the metaphor of LOSS / David Block
The commoditization of English and the Bologna process : global products and services, exchange mechanisms and trans-national labour / Michael Singh and Jinghe Han.
备用描述
This text engages with languages policies and positions in relation to the roles and functions these languages adopt. It examines the 'value' of languages, defined in terms of the power they have in the global marketplace as much as within the complex matrices of the local socio-politics
备用描述
Engages with language policies and positions in relation to the roles and functions these languages adopt. This book examines the 'value' of languages, defined in terms of the power they have in the global marketplace as much as within the complex matrices of the local socio-politics
备用描述
Edited By Peter K.w. Tan And Rani Rubdy. Includes Bibliographical References And Index.
备用描述
Continuum
184706423X,9781847064233,1847064221,9781847064226
开源日期
2012-03-17
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