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Designing for Emotion 🔍
Aarron Walter A Book Apart, Профессионально, Санкт-Петербург, Москва, Russia, 2011
英语 [en] · MOBI · 10.6MB · 2011 · 📘 非小说类图书 · 🚀/lgli/lgrs/nexusstc/upload/zlib · Save
描述
Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia covering 125 laws, guidelines, human biases, and general considerations important to successful design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the ideas applied in practice. From the 80/20 Rule to the Weakest Link, every major design concept is defined and illustrated. Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now. Just a few of the principles that will broaden your design knowledge, promote brainstorming, and help you check the quality of your work:Baby-Face BiasExpectation EffectGolden RationOckham's RazorProximityScaling FallacyThe book is organized alphabetically so that principles can be easily and quickly referenced by name. For those interested in addressing a specific problem of design, the principles havealso been indexed by questions commonly confronting designers (How can I help people learn from my design? How can I enhance the usability of a design? How can I make better design decisions?...). Each principle is presented in a two-page format. The first page contains a succinct definition, a full description of the principle, examples of its use, and guidelines for use. Side notes are included, and provide elaborations and references. The second page contains visual examples and related graphics to support a deeper understanding of the principle. This landmark reference is the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.
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备选标题
Universal Principles of Design, Revised and Updated : 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach Through Design
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Universal Principles of Design Revised and Updated & The Pocket Universal Principles of Design By William Lidwell 2 Books Collection Set
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A Project Guide to UX Design: For user experience designers in the field or in the making (Voices That Matter)
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Brain rules : 12 principles for surviving and thriving at work, home, and school
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UX-дизайн: практическое руководство по проектированию опыта взаимодействия
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Emotional Design : Why We Love (or Hate) Everyday Things
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Descartes' Error : Emotion, Reason, and the Human Brain
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Different : escaping the competitive herd
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How the mind works: with a new foreword
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Safari books online
备选作者
William Lidwell, Kritina Holden, Jill Butler; foreword by Kimberly Elam
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Расс Унгер, Кэролайн Чендлер; [пер. с англ. Е. Матвеева]
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Antonio R. Damasio, Antonio R. Damasio MD PhD
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Jill Butler William Lidwell, Kritina Holden
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Russ Unger and Carolyn Chandler
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Unger, Russ, Chandler, Carolyn
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Steven Pinker, Mel Foster, 3
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Donald A. Norman
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Pinker, Steven
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Moon, Youngme
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Medina, John
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Youngme Moon
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Norman, Don
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John Medina
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Унгер, Расс
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BasicBooks ; Oxford Publicity Partnership [distributor
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Rockport Publishers, an imprint of the Quarto Group
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Golden Books Publishing Company, Incorporated
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Crown ; Publishers Group UK [distributor
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Addison-Wesley Longman, Incorporated
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W. W. Norton & Company, Incorporated
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Dorling Kindersley Publishers Ltd
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Quarto Publishing Group USA
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Random House, Incorporated
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Norton Professional Books
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Penguin (Non-Classics)
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pear press; Pear Press
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Basic Civitas Books
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Ladybird Books Ltd
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Longman Publishing
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Penguin Books Ltd
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New Riders Press
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New Riders Pub
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Crown Business
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Vintage Books
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Adobe Press
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Currency
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Quayside
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Символ
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First Pear Press trade paperback edition, Seattle, WA, 2009, ©2008
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First Pear Press trade paperback ed., Seattle, Wash., March 2008
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Revised and updated [edition]. Second edition, Beverly, MA, 2010
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Rev. and updated., [Beverly, MA], Massachusetts, 2010
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Pearson Education Limited (US titles), [N.p.], 2009
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Voices that matter, Berkeley, CA, California, 2009
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1. Pear Press trad. pbk. ed, Seattle, Wash, 2009
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Reiss., New York, London, United States, 2009
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Quarto Publishing Group, Beverly, Mass, 2010
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Norton pbk., New York, New York State, 1999
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United Kingdom and Ireland, United Kingdom
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United States, United States of America
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Penguin Random House LLC, London, 2005
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Hachette Book Group, New York, 2005
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New York, New York State, 2005
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1st pbk. ed, New York, ©2010
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Norton pbk, New York, ©2009
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1st ed, Seattle, WA, ©2008
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New York, Enfield, 2011
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New York, Oxford, 2005
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Berverly, Mass, 2010
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September 27, 2005
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Illustrated, 2009
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Illustrated, 2005
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Reprint, PT, 2005
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New York, ©1997
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New York, 2004
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Sep 06, 2011
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May 30, 2005
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1, US, 2005
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1, 2011
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2, 2020
元数据中的注释
lg2577476
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sources:
http://books.alistapart.com
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元数据中的注释
"Includes a new preface."
Includes bibliographical references (p. [269]-297) and index.
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Includes index.
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"First published as a Norton paperback 1999; reissued 2009"--T.p. verso.
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"125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design"--Cover.
Includes index.
Description based on online resource; title from title page (Safari Books Online, viewed March 28, 2012).
元数据中的注释
MiU
元数据中的注释
Source title: Different: Escaping the Competitive Herd
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Фактическая дата выхода в свет: 2010
Указ.
Пер.: Unger, Russ A project guide to UX Design 978-0-321-60737-9
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РГБ
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Указ.
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备用描述
A Cross-disciplinary Reference Of Design. Pairs Common Design Concepts With Examples That Illustrate Them In Practice. 80/20 Rule -- Accessibility -- Advance Organizer -- Aesthetic-usability Effect -- Affordance -- Alignment -- Anthropomorphic Form -- Archetypes -- Area Alignment -- Attractiveness Bias -- Baby-face Bias -- Biophilia Effect -- Cathedral Effect -- Chunking -- Classical Conditioning -- Closure -- Cognitive Dissonance -- Color -- Common Fate -- Comparison -- Confirmation -- Consistency -- Constancy -- Constraint -- Contour Bias -- Control -- Convergence -- Cost-benefit -- Defensible Space -- Depth Of Processing -- Design By Commitee -- Desire Line -- Development Cycle -- Entry Point -- Errors --expectation Effect -- Exposure Effect -- Face-ism Ratio -- Factor Of Safety -- Feedback Loop -- Fibonacci Sequence -- Figure-ground Relationship -- Fitts' Law -- Five Hat Racks -- Flexibility-usability Tradeoff -- Forgiveness -- Form Follows Function -- Framing -- Freeze-flight-fight-forfeit -- Garbage In-garbage Out -- Golden Ratio -- Good Continuation -- Gutenberg Diagram -- Hick's Law --^ Hierarchy -- Hierarchy Of Needs -- Highlighting -- Horror Vacui -- Hunter-nurturer Fixations -- Iconic Representation -- Immersion -- Inattentional Blindness -- Interference Effects -- Inverted Pyramid -- Iteration -- Law Of Prägnanz -- Layering -- Legibility -- Life Cycle -- Mapping -- Mental Model -- Mimicry -- Mnemonic Device -- Modularity -- Most Advanced Yet Acceptable -- Most Average Facial Appearance Effect -- Normal Distribution -- Not Invented Here -- Nudge -- Ockham's Razor -- Operant Conditioning -- Orientation Sensitivity -- Performance Load -- Performance Versus Preference -- Personas -- Picture Superiority Effect -- Priming -- Progressive Disclosure -- Propositional Density -- Prospect-refuge -- Prototyping -- Proximity -- Readability -- Recognition Over Recall -- Red Effect -- Redundancy -- Rosetta Stone -- Rule Of Thirds -- Satisficing -- Savanna Preference -- Scaling Fallacy -- Scarcity -- Self-similarity -- Serial Position Effects -- Shaping --^ Signal-to-noise Ratio -- Similarity -- Stickiness -- Storytelling -- Structural Forms -- Symmetry -- Threat Detection -- Three-dimensional Projection -- Top-down Lighting Bias -- Uncanny Valley -- Uncertainty Principle -- Uniform Connectedness -- Veblen Effect -- Visibility -- Visuospacial Resonance -- Von Restorff Effect -- Wabi-sabi -- Waist-to-hip Ratio -- Wayfinding -- Weakest Link. William Lidwell, Kritina Holden, Jill Butler ; [foreword By Kimberly Elam]. Previous Ed.: 2003. This Second Edition Includes Revisions, Updates, And Twenty-five New Principles--p. [4] Of Cover. Includes Bibliographical References And Index.
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<p>Since Descartes famously proclaimed, I think, therefore I am, science has often overlooked emotions as the source of a person's true being. Even modern neuroscience has tended, until recently, to concentrate on the cognitive aspects of brain function, disregarding emotions. This attitude began to change with the publication of <I>Descartes' Error</I> in 1995. Antonio Damasio&#151; one of the world's leading neurologists (<I>The New York Times</I>)&#151;challenged traditional ideas about the connection between emotions and rationality. In this wondrously engaging book, Damasio takes the reader on a journey of scientific discovery through a series of case studies, demonstrating what many of us have long suspected&#58; emotions are not a luxury, they are essential to rational thinking and to normal social behavior. <P>Author Biography&#58; Antonio Damasio is the Van Allen Distinguished Professor and head of the department of neurology at the University of Iowa's Medical Center and an adjunct professor at the Salk Institute in La Jolla, California. The recipient of numerous awards, he is a member of the Institute of Medicine of the National Academy of Sciences and a fellow of the American Academy of Arts and Sciences. He is also the author of two other widely acclaimed books, <I>The Felling of What Happens</I> and <I>Looking for Spinoza</I>.</p> <h3>Publishers Weekly</h3> <p>In an important, gracefully written exploration of the neurochemical basis of mind, neurologist Damasio rejects the Cartesian notion of the human mind as a thinking organ more or less separate from bodily processes. Emotions and feelings, he argues, are essential to reasoning and decision-making. The human brain, he further contends, has a specialized region in the frontal lobes for making personal and social decisions, and this region works in concert with deeper brain centers that store emotional memories. To support this controversial claim, Damasio draws on his work with brain-injured patients at the University of Iowa College of Medicine, and also cites the case of Phineas Gage, a Vermont railway foreman who lost his ethical faculties after an explosion in 1848 drove a metal rod through his skull. Damasio's exciting investigation challenges the fashionable metaphor of the mind as a software program. Interested readers are also referred to Richard Restak's The Modular Brain (Nonfiction Forecasts, June 13). Illustrations. 50,000 first printing; QPB alternate; Library of Science selection. (Sept.)</p>
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Why trying to be the best ... competing like crazy ... makes you mediocreEvery few years a book--through a combination of the author's unique voice, storytelling ability, wit, and insight--simply breaks the mold. Bill Bryson's A Walk in the Woods is one example. Richard Feynman's "Surely You're Joking, Mr. Feynman!" is another.Now comes Youngme Moon's Different, a book for "people who don't read business books." Actually, it's more like a personal conversation with a friend who has thought deeply about how the world works ... and who gets you to see that world in a completely new light. If there is one strain of conventional wisdom pervading every company in every industry, it's the absolute importance of "competing like crazy." Youngme Moon's message is simply "Get off this treadmill that's taking you nowhere. Going tit for tat and adding features, augmentations, and gimmicks to beat the competition has the perverse result of making you like everyone else." Different provides a highly original perspective on what it means to offer something that is meaningfully different--different in a manner that is both fundamental and comprehensive. Youngme Moon identifies the outliers, the mavericks, the iconoclasts--the players who have thoughtfully rejected orthodoxy in favor of an approach that is more adventurous. Some are even "hostile," almost daring you to buy what they are selling. The MINI Cooper was launched with fearless abandon: "Worried that this car is too small? Look here. It's even smaller than you think." These are players that strike a genuine chord with even the most jaded consumers. In fact, almost every success story of the past two decades has been an exception to the rule. Simply go to your computer and compare AOL and Yahoo! with Google. The former pile on feature upon feature to their home pages, while Google is like an austere boutique, dominating a category filled with "extras."Different shows how to succeed in a world where conformity reigns...but exceptions rule.From the Hardcover edition.
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<p>although Most Of Us Have No Idea Of What's Going On In Our Heads, Brain Scientists Have Figured Out A Lot About How The Brain Works. John Medina Explains What Scientists Know For Sure About Our Brains And How Exercise, Memory, Sleep, And Stress Might Influence The Way We Teach Our Children And The Way We Work. The Book Includes The Brain Rules Bonus Dvd.<p></p> <h3>publishers Weekly</h3> <p><p>multitasking Is The Great Buzz Word In Business Today, But As Developmental Molecular Biologist Medina Tells Readers In A Chapter On Attention, The Brain Can Really Only Focus On One Thing At A Time. This Alone Is The Best Argument For Not Talking On Your Cellphone While Driving. Medina (<i>the Genetic Inferno</i>) Presents Readers With A Basket Containing An Even Dozen Good Principles On How The Brain Works And How We Can Use Them To Our Benefit At Home And Work. The Author Says Our Visual Sense Trumps All Other Senses, So Pump Up Those Powerpoint Presentations With Graphics. The Author Says That We Don't Sleep To Give Our Brain A Rest-studies Show Our Neurons Firing Furiously Away While The Rest Of The Body Is Catching A Few Z's. While Our Brain Indeed Loses Cells As We Age, It Compensates So That We Continue To Be Able To Learn Well Into Our Golden Years. Many Of These Findings And Minutiae Will Be Familiar To Science Buffs, But The Author Employs An Appealing Style, With Suggestions On How To Apply His Principles, Which Should Engage All Readers. Dvd Not Seen By <i>pw.</i><i>(mar.)</i></p>copyright 2007 Reed Business Information</p>
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""Although I cannot tell for certain what sparked my interest in the neural underpinnings of reason, I do know when I became convinced that the traditional views on the nature of rationality could not be correct." Thus begins a book that takes the reader on a journey of discovery, from the story of Phineas Gage, the famous nineteenth-century case of behavioral change that followed brain damage, to the contemporary recreation of Gage's brain; and from the doubts of a young neurologist to a testable hypothesis concerning the emotions and their fundamental role in rational human behavior." "Drawing on his experiences with neurological patients affected by brain damage (his laboratory is recognized worldwide as the foremost center for the study of such patients), Antonio Damasio shows how the absence of emotion and feeling can break down rationality. In the course of explaining how emotions and feelings contribute to reason and to adaptive social behavior, Damasio also offers a novel perspective on what emotions and feelings actually are: a direct sensing of our own body states, a link between the body and its survival-oriented regulations, on the one hand, and consciousness, on the other." "Descartes' Error leads us to conclude that human organisms are endowed from the very beginning with a spirited passion for making choices, which the social mind can use to build rational behavior."--Jacket.
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<p><p>&ldquo;if You Are A Young Designer Entering Or Contemplating Entering The Ux Field This Is A Canonical Book. If You Are An Organization That Really Needs To Start Grokking Ux This Book Is Also For You. &#151; Chris Bernard, User Experience Evangelist, Microsoft<p>user Experience Design Is The Discipline Of Creating A Useful And Usable Web Site Or Application&mdash;one That&rsquo;s Easily Navigated And Meets The Needs Of Both The Site Owner And Its Users. But There&rsquo;s A Lot More To Successful Ux Design Than Knowing The Latest Web Technologies Or Design Trends&#58; It Takes Diplomacy, Project Management Skills, And Business Savvy. That&rsquo;s Where This Book Comes In. Authors Russ Unger And Carolyn Chandler Show You How To Integrate Ux Principles Into Your Project From Start To Finish.<p>&bull; Understand The Various Roles In Ux Design, Identify Stakeholders, And Enlist Their Support<br>&bull; Obtain Consensus From Your Team On Project Objectives<br>&bull; Define The Scope Of Your Project And Avoid Mission Creep<br>&bull; Conduct User Research And Document Your Findings<br>&bull; Understand And Communicate User Behavior With Personas<br>&bull; Design And Prototype Your Application Or Site<br>&bull; Make Your Product Findable With Search Engine Optimization<br>&bull; Plan For Development, Product Rollout, And Ongoing Quality Assurance</p>
备用描述
In this book the author, a cognitive scientist explains how the brain evolved to store and use information, allowing our ancestors to control their environment, and why we think and act as we do. He explains what the mind is, how it evolved, and how it allows us to see, think, feel, laugh, interact, enjoy the arts, and ponder the mysteries of life. This work explains many of the imponderables of everyday life. Why does a face look more attractive with makeup? How do "Magic-Eye" 3-D stereograms work? Why do we feel that a run of heads makes the coin more likely to land tails? Why is the thought of eating worms disgusting? Why do men challenge each other to duels and murder their ex-wives? Why are children bratty? Why do fools fall in love? Why are we soothed by paintings and music? And why do puzzles like the self, free will, and consciousness leave us dizzy? The arguments in the book are as bold as its title. The author rehabilitates unfashionable ideas, such as that the mind is a computer and that human nature was shaped by natural selection. And he challenges fashionable ones, such as that passionate emotions are irrational, that parents socialize their children, that creativity springs from the unconscious, that nature is good and modern society corrupting, and that art and religion are expressions of our higher spiritual yearnings
备用描述
Why attractive things work better and other crucial insights into human-centered designEmotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.
备用描述
“If you are a young designer entering or contemplating entering the UX field this is a canonical book. If you are an organization that really needs to start grokking UX this book is also for you.'-- Chris Bernard, User Experience Evangelist, Microsoft User experience design is the discipline of creating a useful and usable Web site or application—one that's easily navigated and meets the needs of both the site owner and its users. But there's a lot more to successful UX design than knowing the latest Web technologies or design trends: It takes diplomacy, project management skills, and business savvy. That's where this book comes in. Authors Russ Unger and Carolyn Chandler show you how to integrate UX principles into your project from start to finish. • Understand the various roles in UX design, identify stakeholders, and enlist their support• Obtain consensus from your team on project objectives• Define the scope of your project and avoid mission creep• Conduct user research and document your findings• Understand and communicate user behavior with personas• Design and prototype your application or site• Make your product findable with search engine optimization• Plan for development, product rollout, and ongoing quality assurance
备用描述
Most of us have no idea what's really going on inside our heads. Yet brain scientists have uncovered details every business leader, parent, and teacher should know—such as the brain's need for physical activity to work at its best.How do we learn? What exactly do sleep and stress do to our brains? Why is multi-tasking a myth? Why is it so easy to forget—and so important to repeat new knowledge? Is it true that men and women have different brains?In Brain Rules, molecular biologist John Medina shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a Brain Rule—what scientists know for sure about how our brains work—and then offers transformative ideas for our daily lives. You will discover how:Exercise improves cognitionEvery brain is wired differentlyWe are designed never to stop learning and exploringMemories are volatile and susceptible to corruptionSleep is powerfully linked with the ability to learnVision trumps all of the other sensesStress changes the way we learnIn the end, you'll understand how your brain really works—and how to get the most out of it.
备用描述
"The design we see - whether a marketing campaign or a museum exhibit, a video game or a complex control system - is the culmination of many concepts and practices brought together from 21 variety of disciplines. Because no one person can be a master of all of these disciplines, designers have had to search through different references and resources to find the information and know-how required to make a design work, until now." "Universal Principles of Design is the first cross-disciplinary reference of design. Richly illustrated and easyto navigate, this book pairs clear explanations of the design concepts featured with visual examples of the concepts applied in practice. From the "80/20 Rule" to "Chunking, " from "Baby-Face Bias" to "Ockham's Razor, " and from "Self-Similarity" to "Storytelling, " readers will expand their knowledge of 125 important and thought-provoking design concepts." "This landmark reference has become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise. This second edition includes revisions, updates, and twenty-five newprinciples."--Résumé de l'éditeur
备用描述
<p><b>“A model of scientific writing: erudite, witty, and clear.” —</b>New York Review of Books</p>
<p>The Pulitzer Prize finalist and national bestseller <b>How the Mind Works</b> is a fascinating, provocative work exploring the mysteries of human thought and behavior. How do we see in three dimensions? How do we remember names and faces? How is it, indeed, that we ponder the nature of our own consciousness? Why do we fall in love? In this bold, extraordinary book, Pinker synthesizes the best of cognitive science and evolutionary biology to explain what the mind is, how it has evolved, and, ultimately, how it works. This edition includes a new afterword that explores the impact of the book and its relevance today.</p>


<p>"The author of The Language Instinct explains how the mind developed through natural selection and why we view certain situations positively or negatively...combines explanations proposed by cognitive science and evolutionary biology."
</p>
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'An ambitious and meticulous foray into the nature of being.'-- The Boston GlobeA landmark exploration of the relationship between emotion and reasonSince Descartes famously proclaimed,'I think, therefore I am,'science has often overlooked emotions as the source of a person's true being. Even modern neuroscience has tended, until recently, to concentrate on the cognitive aspects of brain function, disregarding emotions. This attitude began to change with the publication of Descartes'Error in 1995. Antonio Damasio—'one of the world's leading neurologists'(The New York Times)—challenged traditional ideas about the connection between emotions and rationality. In this wondrously engaging book, Damasio takes the reader on a journey of scientific discovery through a series of case studies, demonstrating what many of us have long suspected: emotions are not a luxury, they are essential to rational thinking and to normal social behavior.
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An ambitious and meticulous foray into the nature of being. -- The Boston GlobeA landmark exploration of the relationship between emotion and reasonSince Descartes famously proclaimed, I think, therefore I am, science has often overlooked emotions as the source of a person s true being. Even modern neuroscience has tended, until recently, to concentrate on the cognitive aspects of brain function, disregarding emotions. This attitude began to change with the publication of Descartes Error in 1995. Antonio Damasio one of the world s leading neurologists (The New York Times) challenged traditional ideas about the connection between emotions and rationality. In this wondrously engaging book, Damasio takes the reader on a journey of scientific discovery through a series of case studies, demonstrating what many of us have long suspected: emotions are not a luxury, they are essential to rational thinking and to normal social behavior.
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Did you ever wonder why cheap wine tastes better in fancy glasses? Why sales of Macintosh computers soared when Apple introduced the colorful iMac? New research on emotion and cognition has shown that attractive things really do work better, as Donald Norman amply demonstrates in this fascinating book, which has garnered acclaim everywhere from Scientific American to The New Yorker . Emotional Design articulates the profound influence of the feelings that objects evoke, from our willingness to spend thousands of dollars on Gucci bags and Rolex watches, to the impact of emotion on the everyday objects of tomorrow.Norman draws on a wealth of examples and the latest scientific insights to present a bold exploration of the objects in our everyday world. Emotional Design will appeal not only to designers and manufacturers but also to managers, psychologists, and general readers who love to think about their stuff.
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"Did you ever wonder why cheap wine tastes better in fancy glasses? Or why washing and polishing your car seems to make it drive better? New research has shown that attractive things really do work better." "In the last decade, the design community has made products easier to use, largely due to Donald Norman's The Design of Everyday Things. But as he demonstrates in this book, we don't just use a product, we become emotionally involved with it. Emotional Design demonstrates for the first time the profound influence of this deceptively simple idea." "Don Norman draws on a wealth of examples and the very latest scientific insights in this exploration of the emotional impacts of objects in our everyday world. His The Design of Everyday Things showed why the products we use should not be confusing, irritating, and frustrating. Emotional Design explains why they must also be attractive, pleasurable, and fun."--Jacket.
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Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work?until now. Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the "80/20? rule to chunking, from baby-face bias to Occam's razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge
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"Presented with extraordinary lucidity, cogency and panache...Powerful and gripping...To have read [the book] is to have consulted a first draft of the structural plan of the human psyche...a glittering tour de force" - Spectator "Why do memories fade? Why do we lose our tempers? Why do fools fall in love? Pinker's objective in this erudite account is to explore the nature and history of the human mind...He explores computations and evolutions, and then considers how the mind lets us "see, think, feel, interact, and pursue higher callings like art, religion and philosophy"" - Sunday Times
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"In today's world of overabundant consumer choices and superfluous apps, upgrades, add-ons, and features, brands have become nearly identical, as their efforts to outdo one another have pushed them into a dizzying herd of indistinct options. Using her original research on companies such as IKEA and Google, Youngme Moon will inspire you to be as counterintuitive as Different is -- to rethink your business strategy, to stop conforming and start deviating, to stop emaulating and start innovating. Because to stand out you must become the exception, not the rule." -- from publisher
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In today's world of overabundant consumer choices and superfluous apps, upgrades, add-ons, and features, brands have become nearly identical, as their efforts to outdo one another have pushed them into a dizzying herd of indistinct options. Using her original research on companies such as IKEA and Google, Youngme Moon will inspire you to be as counterintuitive as Different is--to rethink your business strategy, to stop conforming and start deviating, to stop emulating and start innovating. Becuase to stand out you must become the exception, not the rule
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In Brain Rules, Dr. John Medina, a molecular biologist, shares his lifelong interest in how the brain sciences might influence the way we teach our children and the way we work. In each chapter, he describes a brain rule--what scientists know for sure about how our brains work--and then offers transformative ideas for our daily lives. The Brain Rules DVD is a lively tour of the 12 Brain Rules [with] clips from all 12 Brain Rules, bonus material, and MP3s from the Brain Rules audio book--From http://www.brainrulesbook.com
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"This book presents a chapter-by-chapter guide through an appropriate User Experience process, as well as provides additional information on the creating SOWs and Proposals, Project Ecosystem, best practices for meetings, and understanding business requirements. User Experience neophytes and professionals alike should be able to find information relevant to any phase of a project in this book"--Resource description page
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Make your users fall in love with your site via the precepts packed into this brief, charming book by MailChimp user experience design lead Aarron Walter. From classic psychology to case studies, highbrow concepts to common sense, Designing for Emotion demonstrates accessible strategies and memorable methods to help you make a human connection through design.
COMPUTERS / Web / Site Design
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Attractive Things Work Better -- The Multiple Faces Of Emotion And Design -- Three Levels Of Design : Visceral, Behavioral And Reflective -- Fun And Games -- People, Places And Things -- Emotional Machines -- The Future Of Robots -- Epilogue : We Are All Designers. Donald A. Norman. Includes Bibliographical References And Index.
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Linking the process of rational decision making to emotions, a scientist who has done extensive research with brain-damaged patients notes the dependence of thought processes on feelings and the body's survival-oriented regulators. Reprint.
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This volume is a comprehensive, cross-disciplinary encyclopedia of visual design elements and principles. Organized alphabetically, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice
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Argues that today's high-quality marketplace has created an era of impossible competition and makes recommendations for how companies can retain market shares without losing status to copycat competitors
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Describes UX design methods, covering such topics as creating a proposal, user research, personas, search engine optimization, site maps, wireframes, prototyping, and design testing.
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Om brugstingene, som vi omgiver os med, tænker vi sædvanligvis i baner som deres anvendelighed, æstetik og praktiske beskaffenhed. Følelser og eftertanker føjes til i denne bog
开源日期
2020-07-26
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