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The E-Myth Revisited : Why Most Small Businesses Don't Work and What to Do About It 🔍
Michael E. Gerber HarperCollins e-books, HarperCollins, Pymble, NSW, 2007
英语 [en] · PDF · 11.3MB · 2007 · 📗 未知类型的图书 · 🚀/ia · Save
描述
An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business. Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.The E-Myth Revisited will help you grow your business in a productive, assured way.
备选作者
Gerber, Michael E.
备用出版商
New York, N.Y.: HarperBusiness
备用出版商
Harper Collins Publ. USA
备用出版商
Harper Business
备用出版商
CollinsBusiness
备用版本
1st ed., New York, N.Y, New York State, 1995
备用版本
2nd ed., New York, N.Y, New York State, 2001
备用版本
United States, United States of America
备用版本
3rd edition, New York, N.Y, ©1995
备用版本
1st, First Edition, PT, 1995
备用版本
Updated, Subsequent, 2004
备用描述
E-Myth \ 'e-,'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical workVoted #1 business book by Inc. 500 CEOs.An instant classic, this revised and updated edition of the phenomenal bestseller dispels the myths about starting your own business. Small business consultant and author Michael E. Gerber, with sharp insight gained from years of experience, points out how common assumptions, expectations, and even technical expertise can get in the way of running a successful business.Gerber walks you through the steps in the life of a business—from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed—and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Most importantly, Gerber draws the vital, often overlooked distinction between working on your business and working in your business.The E-Myth Revisited will help you grow your business in a productive, assured way.
备用描述
In this first new and totally revised edition of the 150,000-copy underground bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed. He then shows how to apply the lessons of franchising to any business — whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in. your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
备用描述
In this first new and totally revised edition of the over two million copy bestseller, The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. Next, he walks you through the steps in the life of a business -- from entrepreneurial infancy through adolescent growing pains to the mature entrepreneurial perspective: the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether it is a franchise or not. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have read The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way
备用描述
The Entrepreneurial Myth -- The Entrepreneur, The Manager, And The Technician -- Infancy: The Technician's Phase -- Adolescence: Getting Some Help -- Beyond The Comfort Zone -- Maturity And The Entrepreneurial Perspective -- The Turn-key Revolution -- The Franchise Prototype -- Working On Your Business, Not In It -- The Business Development Process -- Your Business Development Program -- Your Primary Aim -- Your Strategic Objective -- Your Organizational Strategy -- Your Management Strategy -- Your People Strategy -- Your Marketing Strategy -- Your Systems Strategy -- A Letter To Sarah. Michael E. Gerber.
备用描述
Provides advice regarding small business development, dispels common assumptions, and recommends specific strategies for success
备用描述
xvi, 268 p. ; 21 cm
开源日期
2023-06-28
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