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Cruise Operations Management (The Management Of Hospitality And Tourism Enterprises Series) 🔍
Philip Gibson Elsevier Butterworth-Heinemann, 1, 2006-05-12
英语 [en] · PDF · 3.6MB · 2006 · 📘 非小说类图书 · 🚀/duxiu/lgli/lgrs/nexusstc/zlib · Save
描述
Cruise Operations Management provides a comprehensive and contextualised overview of hospitality services for the cruise industry. As well as providing a background to the cruise industry, it also looks deeper into the management issues providing a practical guide for both students and professionals alike. A user-friendly and practical guide it discusses issues such as:?· The history and image of cruising?· How to design a cruise and itinerary planning?· Roles and responsibilities on a cruise ship?· Customer service systems and passenger profiles?· Managing food and drink operations onboard?· Health, safety and security Cruise Operations Management presents a range of contextualised facts illustrated by a number of case studies that encourage the reader to examine the often complex circumstances that surround problems or events associated to cruise operations. The case studies are contemporary and are constructed from first hand research with a number of international cruise companies providing a real world insight into this industry. Each case study is followed by questions that are intended to illuminate issues and stimulate discussion.The structure of the book is designed so the reader can either build knowledge cumulatively for an in-depth knowledge of managerial practices and procedures onboard a cruise ship, or they can 'dip in' and make use of specific material and case studies for use within a more generic hospitality or tourism learning context. * Comprehensive overview of hospitality services and operations written specifically for the cruise industry* Uses contemporary examples to illustrate the unique aspects of this industry providing a clear understanding of managing operations onboard * Flexible format enables readers to build knowledge cumulatively or jump in and make use of specific material within a hospitality or tourism learning context
备用文件名
lgrsnf/D:\!genesis\library.nu\8f\_178656.8fe5c4ebcedaea24568c25c3b55ab846.pdf
备用文件名
nexusstc/Cruise Operations Management (The Management of Hospitality and Tourism Enterprises)/8fe5c4ebcedaea24568c25c3b55ab846.pdf
备用文件名
zlib/Business & Economics/Mathematical Economics/Philip Gibson/Cruise Operations Management (The Management of Hospitality and Tourism Enterprises)_957072.pdf
备选标题
Cruise Operations Management : Hospitality Perspectives
备选作者
Gibson, Philip
备用出版商
Routledge, Taylor & Francis Group
备用出版商
Butterworth-Heinemann Ltd
备用出版商
Woodhead Publishing Ltd
备用出版商
Architectural Press
备用出版商
Taylor and Francis
备用出版商
John Murray Press
备用出版商
Focal Press
备用版本
The management of hospitality and tourism enterprises series, Amsterdam, Boston, Netherlands, 2006
备用版本
Management of hospitality and tourism enterprises, Oxford, 2006
备用版本
United Kingdom and Ireland, United Kingdom
备用版本
Taylor & Francis Ltd, Amsterdam, 2006
备用版本
London, 2014
备用版本
1, US, 2006
元数据中的注释
до 2011-01
元数据中的注释
lg532615
元数据中的注释
{"edition":"1","isbns":["0080456308","0750678356","9780080456300","9780750678353"],"last_page":192}
元数据中的注释
Includes bibliographical references and index.
备用描述
Cruise Operations Management provides a comprehensive and contextualised overview of hospitality services for the cruise industry. As well as providing a background to the cruise industry, it also looks deeper into the management issues providing a practical guide for both students and professionals alike. A user-friendly and practical guide it discusses issues such as: The history and image of cruising How to design a cruise and itinerary planning Roles and responsibilities on a cruise ship Customer service systems and passenger profiles Managing food and drink operations onboard Health, safety and security Cruise Operations Management presents a range of contextualised facts illustrated by a number of case studies that encourage the reader to examine the often complex circumstances that surround problems or events associated to cruise operations. The case studies are contemporary and are constructed from first hand research with a number of international cruise companies providing a real world insight into this industry. Each case study is followed by questions that are intended to illuminate issues and stimulate discussion. The structure of the book is designed so the reader can either build knowledge cumulatively for an in-depth knowledge of managerial practices and procedures onboard a cruise ship, or they can 'dip in' and make use of specific material and case studies for use within a more generic hospitality or tourism learning context. * Comprehensive overview of hospitality services and operations written specifically for the cruise industry * Uses contemporary examples to illustrate the unique aspects of this industry providing a clear understanding of managing operations onboard * Flexible format enables readers to build knowledge cumulatively or jump in and make use of specific material within a hospitality or tourism learning context
备用描述
Provides a comprehensive and contextualised overview of hospitality services for the cruise industry. This book discusses issues such as: the history and image of cruising; designing a cruise and itinerary planning; roles and responsibilities on a cruise ship; customer service and passenger profiles; managing food and drink operations; and more.
开源日期
2011-06-04
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