反馈文件质量
nexusstc/The Michelin Men: Driving an Empire/eb148cab2d9a8d808eeb324374c64e6c.pdf
The Michelin Men : Driving an Empire 🔍
HERBERT R. LOTTMAN, Herbert R. Lottman I.B. Tauris : Distributed in the United States and Canada by Palegrave Macmillan, 1, 2003
英语 [en] · PDF · 7.5MB · 2003 · 📘 非小说类图书 · 🚀/lgli/lgrs/nexusstc/zlib · Save
描述
The remarkable story of how two brothers--Edouard and Andre Michelin--turned the sleepy family rubber firm in the heart of rural France into one of the most innovative and successful tire makers in the world. Edouard, a landscape painter, displayed an engineering genius for tire making and product innovation, while Andre, trained as an engineer, displayed an artistic genius for advertising and marketing. Together they kick-started the world's automobile industry and gave us one of the most famous and best loved company logos--the "Michelin Man." In their relentless search for new ways to publicize and market their products, they created a tourist industry around the motor car and their now-legendary Michelin Guides.
备用文件名
lgli/The Michelin Men - Driving an Empire_(10.5040_9780755623372)_mg.pdf
备用文件名
lgrsnf/The Michelin Men - Driving an Empire_(10.5040_9780755623372)_mg.pdf
备用文件名
zlib/no-category/Herbert R Lottman/The Michelin Men: Driving an Empire_25336094.pdf
备用出版商
Bloomsbury Publishing PLC
备用出版商
I.B. Tauris; Bloomsbury
备用出版商
I.B. Tauris & Co. Ltd.
备用出版商
Taylor & Francis Ltd
备用出版商
Ebsco Publishing
备用出版商
I. B. Tauris
备用版本
United Kingdom and Ireland, United Kingdom
备用版本
United States, United States of America
备用版本
London, New York, United Kingdom, 2003
备用版本
London, New York, England, 2003
备用版本
1st, First Edition, PS, 2004
备用版本
Bloomsbury UK, London, 2003
备用版本
First edition, London, 2003
备用版本
London, UK, Unknown
备用版本
January 17, 2004
元数据中的注释
bloomsburycollections.com
元数据中的注释
{"edition":"1","isbns":["0755623371","1417565896","1860648967","9780755623372","9781417565894","9781860648960"],"last_page":312,"publisher":"I.B.Tauris"}
元数据中的注释
Includes bibliographical references (p. 279-306) and index.
元数据中的注释
РГБ
元数据中的注释
Russian State Library [rgb] MARC:
=001 004261029
=005 20090523124150.0
=008 040519s2003\\\\xxka\\\\\b\\\\001\0\eng\\
=017 \\ $a И3688-09
=020 \\ $a 1860648967
=035 \\ $a (OCoLC)ocm51839156
=040 \\ $a UKM $c UKM $d OCLCQ $d ORU $d UNA $d DLC $d RuMoRGB
=041 0\ $a eng
=043 \\ $a e-fr---
=044 \\ $a xxk $a xxu
=084 \\ $a У9(4Фр)306.052.131.092 $2 rubbk
=100 1\ $a Lottman, Herbert R.
=245 04 $a The Michelin men : $b driving an empire $c Herbert R. Lottman
=260 \\ $a London ; $a New York $b Tauris $c 2003
=300 \\ $a ix, 310 с. $b ил., портр. $c 24 см
=504 \\ $a Includes bibliographical references (p. 279-306) and index.
=610 24 $a Michelin s.a. (France)
=650 \7 $a Экономика -- Франция -- Шинная промышленность -- Предприятие $2 rubbk
=710 2\ $a "Мишлен", компания (Франция)
=852 4\ $a РГБ $b FB $j 5 09-6/212 $x 90
备用描述
This Is The Story Of How Two Brothers - Edouard And Andre Michelin - Turned A Sleepy, Family Tyre Firm In The Heart Of Rural France Into One Of The Most Innovative And Successful Industrial Empires In The World. Edouard, A Landscape Painter At The Ecole Des Beaux Arts, Displayed An Engineering Genius For Tyre-making And Product Innovation, Whilst Andre, Trained As An Engineer, Displayed A Creative Genius For Advertising And Marketing. Together They Kick-started The World Motor Industry And Created A Tourist Industry Around The Motor Car And Their Now Legendary Michelin Guides. The Michelin History, As Described Here By Herbert Lottman, Reveals Insights Into The Development Of This Business.--jacket. 1 A Little Red Book 1 -- 2 Prehistory 5 -- 3 A Michelin In The Family 11 -- 4 The Brothers Miraculous 16 -- 5 A Tyre Is Born 21 -- 6 Of Bikes, Cabs And Motorcars 27 -- 7 Paris-bordeaux Or Bust 34 -- 8 Bibendum 39 -- 9 1900 44 -- 10 Coming Of Age 51 -- 11 Friend Of The People 58 -- 12 Exporting The Michelin Way 63 -- 13 Room At The Top 74 -- 14 At Home 82 -- 15 Andre's Air War 89 -- 16 Andre's Battles 100 -- 17 More Serious Business 107 -- 18 Of Bombs And Tyres 114 -- 19 Tourists On The Battlefield 124 -- 20 After The Armistice 132 -- 21 Post-war Problems 137 -- 22 Another Andre 142 -- 23 Those Stars 146 -- 24 Prosperity 151 -- 25 Downturn 156 -- 26 Death Of A Michelin 163 -- 27 Revolutionary Fronts 169 -- 28 Clermont And Vichy 176 -- 29 Michelin's Choice 184 -- 30 New Beginnings 190 -- 31 The Guide In A Time Of Scarcity 195 -- 32 Bad Times And Good Hopes 200 -- 33 The Guide At Fifty Herbert R. Lottman. Includes Bibliographical References (p. 279-306) And Index.
备用描述
"This is the remarkable story of how two brothers - Edouard and Andre Michelin - turned a sleepy, family tyre firm in the heart of rural France into one of the most innovative and successful industrial empires in the world. Edouard, a landscape painter at the Ecole des Beaux Arts, displayed an engineering genius for tyre-making and product innovation, whilst Andre, trained as an engineer, displayed a creative genius for advertising and marketing. Together they kick-started the world motor industry and created a tourist industry around the motor car and their now legendary "Michelin Guides". The Michelin history, as described here by Herbert Lottman, reveals insights into the development of this remarkable business."--Bloomsbury Publishing
备用描述
"This is the story of how two brothers - Edouard and André Michelin - turned a sleepy, family tyre firm in the heart of rural France into one of the most innovative and successful industrial empires in the world. Edouard, a landscape painter at the Ecole des Beaux Arts, displayed an engineering genius for tyre-making and product innovation, whilst Andre, trained as an engineer, displayed a creative genius for advertising and marketing. Together they kick-started the world motor industry and created a tourist industry around the motor car and their now legendary "Michelin Guides". The Michelin history, as described here by Herbert Lottman, reveals insights into the development of this business."--Jacket
备用描述
The remarkable story of how two brothers Edouard and André Michelin turned the sleepy family rubber firm in the heart of rural France into one of the most innovative and successful tire-makers in the world. Edouard, a landscape painter at the Ecole des Beaux Arts, displayed an engineering genius for tire-making and product innovation, whilst André, trained as an engineer, displayed an artistic genius for advertising and marketing. Together they kick-started the world automobile industry and created a tourist industry around the motor car and their famous Michelin Guides and the Michelin Red Gu
备用描述
In the spring of 1900 - in time for the Paris World's Fair that would draw visitors from all France and much of Europe that summer - a motorist waiting to be served at a petrol station or mechanic's workshop would have had to notice the pile of little books in flexible and impertinent red covers stamped Guide Michelin, given away without charge.
备用描述
This is the remarkable story of how two brothers - Edouard and André Michelin - turned a sleepy family tyre firm in the heart of rural France into one of the most innovative and successful industrial empires in the world
开源日期
2023-06-30
更多信息……

🚀 快速下载

成为会员以支持书籍、论文等的长期保存。为了感谢您对我们的支持，您将获得高速下载权益。❤️
如果您在本月捐款，您将获得双倍的快速下载次数。

🐢 低速下载

由可信的合作方提供。 更多信息请参见常见问题解答。 （可能需要验证浏览器——无限次下载！）

所有选项下载的文件都相同，应该可以安全使用。即使这样，从互联网下载文件时始终要小心。例如，确保您的设备更新及时。
显示外部下载
  • 对于大文件，我们建议使用下载管理器以防止中断。
    推荐的下载管理器：JDownloader
  • 您将需要一个电子书或 PDF 阅读器来打开文件，具体取决于文件格式。
    推荐的电子书阅读器：Anna的档案在线查看器、ReadEra和Calibre
  • 使用在线工具进行格式转换。
    推荐的转换工具：CloudConvert和PrintFriendly
  • 您可以将 PDF 和 EPUB 文件发送到您的 Kindle 或 Kobo 电子阅读器。
    推荐的工具：亚马逊的“发送到 Kindle”和djazz 的“发送到 Kobo/Kindle”
  • 支持作者和图书馆
    ✍️ 如果您喜欢这个并且能够负担得起，请考虑购买原版，或直接支持作者。
    📚 如果您当地的图书馆有这本书，请考虑在那里免费借阅。